NRF 2024 recap
The Radar team kicked off 2024 at NRF, Retail's Big Show, in our own backyard in NYC.
We were busy meeting retail leaders, showcasing our latest product offerings, and hosting events with partners. Our CEO hosted a fireside chat with Bhaskar Mishra, SVP and Chief Product Officer at Michaels.
Here are the highlights!
Industry challenges and Radar solutions
This year's biggest challenge is the same as last year's: How can retail leaders do more with less, delivering innovative customer experiences efficiently?
At our booth, we showcased Radar's solutions to this challenge:
- Radar Maps Platform: A cost-effective, enterprise-ready alternative to Google Maps Platform, including geocoding APIs, address autocomplete APIs, address validation APIs, and base maps.
- Radar Geofencing Platform: The industry-leading geofencing platform, with hyper-accurate geofencing for store modes and location-based messaging, trip tracking with live ETAs for pickup arrival detection, place visit detection for location intelligence and competitive conquesting, and more.

Fireside chat
Nick Patrick, Radar Co-Founder and CEO, also explored this challenge with Bhaskar Mishra, SVP and Chief Product Officer at Michaels.
Check out the session, entitled "Streamlining your tech stack while accelerating digital transformation."
Partner and customer dinner
To wrap up the conference, we hosted an exclusive dinner at Per Se for customers and prospects with our partners MoEngage, mParticle, and AWS.

Missed us at NRF? We'll be back next year. We'll also be at the Shoptalk conference in Las Vegas in March.
Can't wait? Contact our sales team to learn more about what Radar's location solutions can do for your business.