IRL 2024 is just over 5 weeks away! Here are 5 reasons you can't miss it.

Radar IRL is an annual half-day summit where product and digital leaders from every industry meet to discover and discuss the latest in location.

IRL 2024 is just over 5 weeks away, happening on September 19 in NYC.

This year's IRL will be truly magical. Here's what you can expect!

1. A gathering of product and digital leaders and innovators

Last year's IRL drew over 150 attendees from leading QSR, retail, logistics, and gaming companies.

IRL 2024 is set to be bigger and better, creating even more opportunities for networking and learning while retaining the intimate feel that makes IRL special.

If you're a product, digital, or growth leader interested in the future of geolocation, you won't want to miss it.

2. Magical new platform capabilities

In last year's keynote, we announced the general availability of Radar Maps Platform, launched our Geolocation Compliance Solution for Gaming, and previewed the future of our Geofencing Platform.

This year, we're building on those launches and announcing some magical new platform capabilities that you'll have to see to believe.

3. A performance by world-famous magician Penn Jillette

Not only are we bringing you magical new location capabilities this year, we're also bringing you actual magic.

World-famous magician Penn Jillette from Penn & Teller will perform and give a short talk on the importance of IRL experiences.

4. An amazing venue

Like IRL 2023, IRL 2024 will be held in NYC at Manhatta. Manhatta is one of the hottest event spaces and restaurants in the city, offering breathtaking views sixty floors above downtown.

We still can't think of a better backdrop for the sessions — or the happy hour!

5. A glimpse into the future of geolocation

Radar customers and partners from across industries will join us to discuss what’s trending in location in 2024 and beyond, from contextual in-app experiences and messaging to indoor and micro-location.

And we'll help you see the future by previewing the next 5 years of iOS and Android location services, from permissions to accuracy to emerging platforms like AR/VR.

IRL is an exclusive event, and capacity is limited. If you're a product or digital leader interested in the future of geolocation, you won't want to miss it. Save your spot today!

Thanks to our sponsors, including MoEngage, Braze, Cordial, Bloomreach, mParticle, Airship, Iterable, Eilers & Krejcik Gaming, Bottle Rocket, Punchh, Plein Air, and Deliverect.